Las Vegas Sun

November 22, 2009

Currently: 44° | Complete forecast | Log in

Ask Vegas Vic

Tuesday, Sept. 9, 2008 | 2 a.m.

Sun Archives

How come Vegas Vic is doing TV ads for the International House of Pancakes? — Judy Treichel

I usually blame my agent or the high price of smokes and saddle soap when I end up in an advertisement. But considering the company I was in, Vegas Vic’s turn as pancake peddler was an honor.

To mark the restaurant chain’s 50th anniversary, IHOP created three ads that ran over the summer. Each featured an American icon: Mount Rushmore, the Statue of Liberty and your favorite neon sign.

Vegas Vic “is certainly one of those icons that people recognize,” said Jennifer Pendergrass, communications manager for IHOP.

That kind of talk makes all the red neon rush to Vegas Vic’s cheeks.

(I also think I need to renegotiate with that agent.)

As part of the marketing campaign, IHOP temporarily offered state-themed pancakes: California Strawberry, Maine Blueberry and Kansas Carrot Cake, among others. On that count, Nevada came up empty. I guess no one wanted sage-flavored flapjacks.

Questions for Vegas Vic should be sent to page8@lasvegassun.com.

Discussion: 1 comment so far…

  1. By rlkidd58
    9/10/08 at 2 a.m.
    Suggest removal

    Sorry to hear you had to take a second job to make ends meet.
    I worked the pioneer in 67 and you were doing pretty good with one gig.

Post a comment

Commenting requires registration.

Comments are moderated by Las Vegas Sun editors. Our goal is not to limit the discussion, but rather to elevate it. Comments should be relevant and contain no abusive language. Full comments policy.

Username:
Password: (Forgotten your password?)

OR Create an account (It's free)

  • Most Read
  • Discussed
  • Most E-mailed

Complete Listing

Calendar »

  • 22 Sun
  • 23 Mon
  • 24 Tue
  • 25 Wed
  • 26 Thu

All events on Sunday »