Letter: Residents should define standards for billboards

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Tuesday, April 27, 2004 | 8:39 a.m.

Who sets community standards in advertising? Due to apathy, laziness and defeatism, average citizens are allowing the Las Vegas Convention and Visitors Authority, the American Civil Liberties Union and the gaming industry to set the lowest standards possible. Business interests are only interested in profit and they will allow our social health to plummet.

Residents should phone or write to the LVCVA and complain about its appeal to the lowest common denominator of tourist, a class that comes here to feed on its vices. Residents should also call the casinos that have no standards in their advertising.

The ACLU claims to defend the First Amendment, but the average citizen will never benefit from this "defense."

If residents want to set community standards, they shouldn't be apathetic, lazy or think that their voices are not important. When enough citizens phone and write politicians, businesses and bureaucrats, there will be changes and a healthier social climate in Southern Nevada.

FRANK PERNA