Looking north up Main Street during a bus tour of downtown Las Vegas real estate projects on Thursday, September 13, 2012.
Wednesday, Oct. 3, 2012 | 1:26 p.m.
Visitors love downtown Las Vegas, believe it or not, says a new survey presented Wedneday to the Las Vegas City Council.
The Downtown Las Vegas Alliance, in partnership with the Regional Transportation Commission and the Las Vegas Redevelopment Agency, funded a community survey to determine resident awareness of downtown projects and the perception of those projects.
Here are the results by the numbers:
400: Number of people surveyed (47 percent from unincorporated Clark County; 31 percent from Las Vegas; 12 from percent Henderson; 10 percent from North Las Vegas).
70: Percent of those surveyed who have heard about downtown in the last 12 months.
79: Percent who had somewhat to very positive reactions to what they heard about downtown.
15: Percent who heard about the Smith Center for the Performing Arts, the highest vote-getter (14 percent heard about new businesses; 13 percent heard about Zappos/Downtown Project).
25: Percent of people who heard about downtown through newspapers, the highest percent of all sources. (TV was second with 21 percent).
74: Percent who have very or somewhat positive impression of downtown Las Vegas.
81: Percent who believe downtown is heading in the right direction.
58: Percent very likely to recommend a visit to downtown; 26 percent would be somewhat likely to recommend.
48: Percent who have visited downtown five or more times in last 12 months.
29: Percent who visit downtown for sightseeing/walking around (highest percent; dining was second highest at 20 percent. Visit an art gallery and a hotel stay were lowest, at 0.7 and 0.4 percent respectively).
94: Percent who had positive experiences downtown (53 percent of those said it was very positive).
73: Percent likely to visit downtown again in next six months.
The council was not asked to take any action on the survey.






I have been staying, playing and enjoying Downtown since the early 1990's. It's great to see its evolution.
The hipster places don't do it for me, but they do bring new folks downtown and I believe overall that is a positive thing for the City.
Downtown is the only place to go. The strip is just one big hassle right from the start when you have to park your car...
I love downtown.