Wednesday, Oct. 3, 2012 | 1:26 p.m.
Visitors love downtown Las Vegas, believe it or not, says a new survey presented Wedneday to the Las Vegas City Council.
The Downtown Las Vegas Alliance, in partnership with the Regional Transportation Commission and the Las Vegas Redevelopment Agency, funded a community survey to determine resident awareness of downtown projects and the perception of those projects.
Here are the results by the numbers:
400: Number of people surveyed (47 percent from unincorporated Clark County; 31 percent from Las Vegas; 12 from percent Henderson; 10 percent from North Las Vegas).
70: Percent of those surveyed who have heard about downtown in the last 12 months.
79: Percent who had somewhat to very positive reactions to what they heard about downtown.
15: Percent who heard about the Smith Center for the Performing Arts, the highest vote-getter (14 percent heard about new businesses; 13 percent heard about Zappos/Downtown Project).
25: Percent of people who heard about downtown through newspapers, the highest percent of all sources. (TV was second with 21 percent).
74: Percent who have very or somewhat positive impression of downtown Las Vegas.
81: Percent who believe downtown is heading in the right direction.
58: Percent very likely to recommend a visit to downtown; 26 percent would be somewhat likely to recommend.
48: Percent who have visited downtown five or more times in last 12 months.
29: Percent who visit downtown for sightseeing/walking around (highest percent; dining was second highest at 20 percent. Visit an art gallery and a hotel stay were lowest, at 0.7 and 0.4 percent respectively).
94: Percent who had positive experiences downtown (53 percent of those said it was very positive).
73: Percent likely to visit downtown again in next six months.
The council was not asked to take any action on the survey.