Las Vegas Sun

December 17, 2014

Currently: 51° — Complete forecast | Log in | Create an account

Romney, Paul spending on campaign airtime in Nevada while Gingrich stays quiet

WASHINGTON -- Newt Gingrich’s campaign and the political action committee that supports him have yet to purchase time on the Nevada airwaves for the days leading up to the state’s Republican caucuses.

Meanwhile, Mitt Romney and Ron Paul -- who placed first and second in the state’s 2008 caucuses and have bigger organizations in the Silver State -- have spent $370,000 and $350,000 each on airtime. Additionally, the pro-Romney PAC Restore our Future has spent $80,000 on ads supporting the candidate, according to Smart Media Group Delta.

Romney and Paul have been advertising in both the Reno and Las Vegas markets on cable, radio and broadcast stations.

Romney — who has been spending between $25,000 and $180,000 a week, ratcheting up over time — is currently airing two TV ads: one is an introductory piece and the other an attack on Gingrich.

While Gingrich and the pro-Gingrich Winning our Future PAC have made no ad buys for the time frame that includes the caucuses, they still could strike last-minute deals. Winning our Future was rumored to be scouting ad time in Nevada as recently as last week.

A Nevada spokesman said he was unaware of the reason no ad time had been purchased.

Last week, Winning our Future -- which is heavily financed by Las Vegas casino mogul Sheldon Adelson and his wife, Miriam -- dropped $6 million on ads in Florida. The pro-Romney Restoring our Future PAC has spent over $8 million.

Nevada, with fewer and smaller media markets, won’t see spending on that scale. According to a prominent GOP media buyer, eyes in Nevada would pop if candidates spent a half a million dollars in the week before the caucuses.

“A million dollars would be unreal,” the media buyer said. “A heavy buy [in Nevada] is probably half a million.”

Neither Romney nor Gingrich have recorded any Spanish-language media buys in Nevada yet. Romney has been outspending Gingrich in Spanish-language media in Florida: He has put down about $100,000, while Gingrich has only spent $25,000.

Contacts at the Gingrich campaign and Winning our Future PAC did not immediately respond to calls Monday afternoon.

Join the Discussion:

Check this out for a full explanation of our conversion to the LiveFyre commenting system and instructions on how to sign up for an account.

Full comments policy

Previous Discussion: 2 comments so far…

Comments are moderated by Las Vegas Sun editors. Our goal is not to limit the discussion, but rather to elevate it. Comments should be relevant and contain no abusive language. Comments that are off-topic, vulgar, profane or include personal attacks will be removed. Full comments policy. Additionally, we now display comments from trusted commenters by default. Those wishing to become a trusted commenter need to verify their identity or sign in with Facebook Connect to tie their Facebook account to their Las Vegas Sun account. For more on this change, read our story about how it works and why we did it.

Only trusted comments are displayed on this page. Untrusted comments have expired from this story.

  1. Newt is quiet?!?!?!

    Only a moment's respite. He's still trying to work a miracle in Florida.

    Give it awhile. Newt will definitely move his fire breathing dragon, attack chihuahua, slap Romney for Jesus, he's a Massachusetts moderate, no, wait, he's a Massachusetts liberal, I'm the embodiment of Saint Reagan, you're not, elect me and I'll be coronated as Emperor Gingrich of the Democratic Peoples Republic of Lunar Colony Moon, fire all janitors and put thirteen year olds cleaning school toilets, tour to Nevada.

    He will be a welcome addition to the Tea/Republican Party's 8,876th Presidential Debate. Or whatever the number is up to now.

    I highly encourage incredible Tea/Republican Party drama to continue here in Nevada.

    It would be lovely if all of them get into savage verbal fistfights all the way up til the last possible moment. DO IT! The Tea/Republicans just love it when you throw red meat at them! Hell, I hope it goes all the way up to the possibility of creating a Puerto Rico Primary to figure out the final outcome (if there is such a thing).

    They need to beat each other senseless til they both get permanent twitches in their necks.

    Please shove each other further and further to the right in the process too.

    I promise to stand back out of the line of fire and watch you idiots all go at it. I promise.

    President Obama for another four years.

    And a majority of Democrats in the Senate AND the House.

    The days of bipartisanship seem to be over with. Tea/Republicans started this strategy of constant confrontation and continual chaos. The American voters here are sick and tired of the games and are gonna finish it and put an end to this nonsense. We ain't got time to screw around with Tea/Republican Party games that just never seem to end.

  2. Mr. Gingrich will be quiet until he gets his next allowance check from Mr. Adelson. Then he will have a lot to say in Nevada.

    Hope it comes soon, Las Vegas businesses can use the money.