Cosmopolitan launches six-part video series ahead of Las Vegas Strip opening
Mona Shield Payne / Special to the Sun
The Cosmopolitan of Las Vegas debuts its four-sided marquee in August.
Tuesday, Nov. 30, 2010 | 1:35 p.m.
The Cosmopolitan of Las Vegas began a mini-documentary series this week, giving viewers a glimpse inside the soon-to-open Strip resort.
“Stay,” featuring interior architect David Rockwell, is the first of six videos airing on the Independent Film Channel and the Sundance Channel in November and December.
The videos are two-minute features that provide a behind-the-scenes look at the inspirations and people involved in the design and conception of the Cosmopolitan.
Rockwell walks viewers through his design vision for the Cosmopolitan’s hotel rooms. He details some of the rooms’ unique items, like Piero Fornasetti wall coverings in room closets.
“Hotel rooms in general tend to look like they came out of a design catalog, and we wanted the rooms to feel individual and have a very distinct point of view,” Rockwell said. “It doesn’t all feel like it was bought at the same time at exactly the same place.”
The $3.9 billion, 2,995-room hotel-casino will open Dec. 15 with a grand opening celebration on New Year’s Eve weekend.
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Very nice segment. I am eager to see this place after the opening~!
Good Luck Cosmopolitan... It looks nice, hope will succeed in promoting Las Vegas and bringing more tourists, and bigger gambler in town
Been waiting for the Cosmo since the groundbreaking. Looks like the wait will be worth it!
Nice to see positive comments. I'm sure though that the negative losers will soon post the usual doom and gloom drivel.
I saw the one on IFC with all the animals.....kinda strange to say the least. At least promoting a Vegas hotel. Best of luck to them.
Cosmopolitan is going to be waaaay different than anything the strip has. I hope it does very well too.
@ logic_should_ rule, "Hey... that's my line!" Best wishes Cosmo, you've got an uphill climb, but I hope things go well. I suppose my biggest fear is for the downstream properties. Everyone wants to go to the "new place", it's human nature and I'm sure these folks will be offering very competitive rates to fill the rooms. It remains to be seen how all those extra rooms hittin' the market are gonna hurt existing properties at such a critical time.
Message to the nation, "Please come back to Las Vegas... we're open for business!!!"
Everything about this resort seems so well thought out and carefully constructed. Press is hard to come by and pictures are few and far in between. Surprisingly, no one has leaked anything about this resort unlike when City Center was going up and every week was a new fiasco. Glad to hear that this resort finally got it right. From the rooms, to the the valet, to the casino and restaurants. I can't wait to see it open on DEC. 15!
@smartone618 --- Had to chuckle at your comment. Thanks!
Another big casino in this citicenter djungle. This will help the ARIA think how to get more people in their joint and make some money. If they lack of ideas, here's two:
a) build a free mini-monorail from the Strip to the main entrance of the casino, or the back entrance so the visitors from the Strip (the Lookie-Lous) will come by for a quick visit, or
b) Launch a free bus service, departing from Fashion Show Mall or anywhere else, dropping off at the Main Entrance
Because: Nobody with halfway common sense is willing to walk all the way through the concrete djungle to the main entrance more than 1x without incentive. Once people have seen the ARIA , that's it for most of them. You must help them return as otherwise they wont.
Hopefully the Cosmo is not making the same mistakes and keeps the regular tourists out of its doors by being arrogant.
From Switzerland
Start charging a fee to get into casinos as they do in Switzerland.
New Property, more jobs and something new for the tourists to visit.
Vegas always comes back, step by step and gets better each and every time.
Good Luck and glad someone finished this property!
They seem to be catering toward people with big money. The common tourist or locals grease the wheels of the economy and if you they can't afford to stay anywhere whats the point.
The Cosmopolitan is now owned by Deutsche Bank. They were forced to take over the ownership when they original owners defaulted on the loan. For a good article on the Cosmopolitan and Deutsche's involvement see:
http://online.wsj.com/article/SB10001424...
If Las Vegas does not have a quick and strong upturn in business, Deutsche Bank is dead meat.
Well put,Ruark. I do alright,but cannot just blow money for the hell of it.