Darrin Bush/Las Vegas News Bureau
Kourtney Kardashian, Kim Kardashian and Kris Jenner announce their retail store Kardashian Khaos during a news conference at The Mirage on June 28, 2010.
Tuesday, June 29, 2010 | 6:20 p.m.
Sun coverage
The Kardashian sisters will be bringing their signature style to a new store at the Mirage later this summer, the family announced at a Las Vegas press conference Tuesday.
Kardashian Khaos, branded as a “celebrity lifestyle boutique,” will open at the Mirage on Aug. 21. The store will feature products the family owns or endorses.
Kim and Kourtney Kardashian and their mother, Kris Jenner, joined Mirage President Scott Sibella Tuesday afternoon at the Mirage for the store announcement.
Jenner, who manages Kim, Kourtney and Khloe Kardashian, said the boutique will be a different concept than the DASH clothing stores the family owns in Miami and Calabasas, Calif.
Kardashian Khaos will be managed by Bravada, a Los Angeles-based company specializing in women’s health and fitness. TLK Fusion Entertainment will be handling marketing for the store.
The store will be located in the former location of the Terry Fator store, near the entrance to the dolphin and wildlife habitat. Fator's store will be moving closer to his theater.







Talentless hoes all, please don't run to buy clothes from them.
They are not role models, well at least they aren't positive role models.
Claim those 15 minutes while you got em girls! LOL. Not sure how long this store is going to last in an off-brand casino such as the Mirage, but perhaps they gave them the best deal- no rent. The downfall is that people who don't like the Kardashians won't even look at their product regardless of how great it is, because their name is attached to it. Also, who thought of that name it is soooo creative!
Their TV show appeals to people with an IQ of about 38. Complete idiotic nonsense.
"celebrity lifestyle boutique" .... yeah right....... Sorry, not interested.
"Their TV show appeals to people with an IQ of about 38"
So they should have a good following by 90% of the people that post here.
I can't find a good reason to buy "celebrity lifestyle boutique" clothing but as ol' PT Barnum used to say "There's a sucker born every minute" and I'm sure they'll find the store just fine. I hope this means they're going to hire 2-300 people and pay $18/hr with full bene's....right?
"Kardashian Khaos"? How about a more accurate description: "Shallow, Narcissistic Bimbos Flogging Rags".
aren't their 15 minutes up yet?
Can you say "over-exposed?"
Another mistake by the Mirage. Who's running the place. It's been going down hill for about 5 years now. Shame, the place used to be fun.
I can't wait to check the new store. I'm excited. I think Vegas is a great place to open a store. I love the show on E...
The Kardashians and Holly Madison are the biggest stars in Vegas!
Have they announced where people can apply if they are interested in working in their store?