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StumbleStrikeforce signs deal to send programming to Europe, Australia and Latin America
Deal will bring more than 70 hours of content to region
Tuesday, Feb. 2, 2010 | 11:30 a.m.
The Strikeforce mixed martial arts organization announced today it will be expanding its programming to Europe, Australia and Latin America.
In association with Shine International, Strikeforce has sold more than 70 hours of programming in six markets across the three regions.
The content includes 30 episodes and 56 hours of fights that initially aired on either NBC or the Showtime network. The deal also includes upcoming live fights through February 2012.
"Strikeforce is the leader in mixed martial arts content, as proven by the huge demand for their programming around the world," Shine International president Chris Grant said in a statement. "They have the world's best fighters, the world's best events and they know how to translate that into fast-paced programming that captures what will soon be the most popular sport in the world."
Strikeforce first aired on NBC in 2008 before signing a deal with Showtime in 2009. It received its highest rating on Showtime on Aug. 15, 2009, with the first women's MMA championship fight between Gina Carano and Cris 'Cyborg' Santos.
The organization's most recent card was on Jan. 20 in Miami and drew 517,000 viewers.
Brett Okamoto can be reached at 948-7817 or brett.okamoto@lasvegassun.com. Also follow him on twitter: LVSunFighting.
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| Date | Event | Headlining Match | Location |
|---|---|---|---|
| February 3 | Boxing: ESPN2 Friday Night Fights | Edison Miranda vs. Isaac Chilemba | Las Vegas: Texas Station's Dallas Events Center |
| February 4 | UFC 143 | Nick Diaz vs. Carlos Condit | Las Vegas: Mandalay Bay Events Center |
| February 15 | UFC on FUEL TV 1 | Diego Sanchez vs. Jake Ellenberger | Omaha, Neb. |
| February 16 | SCC 4 | Kendall Grove vs. Jay Silva | Las Vegas: Orleans Arena |
| February 25 | UFC 144 | Frankie Edgar vs. Ben Henderson | Saitama, Japan |
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