ASK MR. SUN:

Who produces the Fremont Street Experience shows?

Las Vegas News Bureau File

The 1,500-foot-long canopy over downtown’s Fremont Street Experience that serves as a giant video screen was unveiled in 1995 and upgraded in 2004.

Tuesday, May 5, 2009 | 2 a.m.

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Who produces the animated shows for the Fremont Street Experience canopy? I’m guessing they’re made exclusively for it — who else has a screen of the Fremont Street Experience’s dimensions?

•••

At 80 by 1,500 feet, the Fremont Street Experience’s overhead display is the widest of the widescreens, requiring custom content. It’s provided by a Burbank, Calif., company, Mammoth Sound & Vision, along with the in-house techies at FSE.

The so-called Viva Vision shows typically combine classic rock with visuals of the band and custom graphics and images. Eight computers — each controls a section of the massive screen — run simultaneously so the program stretches seamlessly across the display’s 12.5 million LED bulbs.

Last year FSE unveiled five new programs, which featured the music of Queen, Don McLean, George Thorogood, Kiss and others.

In addition to the rights to use the music and proprietary images, FSE also secures “synchronization rights” to marry the artists’ music to new visuals.

Questions for Mr. Sun should be sent to page8@lasvegassun.com.

Discussion: 1 comment so far…

By davidwayneosedach

5/8/09 at 3:52 p.m.

Suggest removal

My wife and I try to catch the Fremont St. experience every time we're in Las Vegas. It is well done and certainly different than the strip.