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February 12, 2012

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New Las Vegas Sands casino tops $1M a day

Wednesday, June 10, 2009 | 4:55 p.m.

Sands Bethlehem

Las Vegas Sands opened its newest casino in Bethlehem, Pa. Friday. The $743 million casino's architecture pays homage to the steel mill, but locals and Las Vegas Sands executives hope the slot parlor can help the gambling giant overcome pressures against its own struggling industry. Launch slideshow »

Las Vegas Sands’ newest casino, Sands Bethlehem, generated $10.7 million in slot revenue during its 10-day soft opening, according to numbers released by the Pennsylvania Gaming Control Board.

During the period of May 22 to May 31, the $743 million slot casino helped to boost Pennsylvania gaming revenue to $178.4 million, an 18 percent increase compared to May 2008.

But even without Sands Bethlehem, Pennsylvania reported a 10.8 percent increase in gaming revenue for the month from its other seven casinos.

While gaming revenue grew in Pennsylvania, across the state line in New Jersey, numbers continued to slip, the New Jersey Casino Control Commission reported today.

New Jersey casinos reported $351.3 million in revenue last month, a 15.4 percent decline from May 2008. Atlantic City casino revenue is down 15.7 percent for the year.

Pennsylvania, unlike other gaming markets, has seen growth in the past year. The American Gaming Association’s annual report released last month showed consumer spending at Pennsylvania commercial casinos grew 48.3 percent in the past year. New Jersey was down 8.5 percent.

Tuesday marked Sands Bethlehem’s official grand opening with a ribbon-cutting ceremony that included Pennsylvania Gov. Ed Rendell and Las Vegas Sands Chairman and CEO Sheldon Adelson.

Located about an hour from Philadelphia and northern New Jersey suburbs and an hour and a half from New York City, Sands Bethlehem has 3,000 slots, four restaurants and two bars and lounges. The company said 2,000 more slots will be added in November.

Las Vegas Sands’ master plan for the property calls for a 300-room hotel, 200,000 square feet of retail space and nearly 50,000 square feet of multi-purpose space.

Sands Bethlehem is expected to draw more than 5 million visitors a year from New York City and northern New Jersey, two areas Atlantic City greatly depends on for visitors.

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