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November 9, 2009

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Ron Kantowski imagines the sponsorship tie-ins possible in Phillips 66, Mountain West deal

Saturday, Nov. 10, 2007 | 7:57 a.m.

Fill 'er up. The Mountain West Conference basketball tournament at the Thomas & Mack Center is going to be a gas.

The home office in Colorado Springs has announced that its men's and women's basketball tournaments, as well as the baseball tournament at TCU, will be sponsored by petroleum giant Phillips 66.

The deal, which runs through 2010, will feature a multimedia package that will include:

Other changes reflecting the new sponsorship being considered include:

Then they could rename the tournament the Lou Diamond Phillips 66 Basketball Championship.

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