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StumbleMonorail car arrives in Las Vegas
Monday, June 23, 2003 | 11:22 a.m.
A Las Vegas monorail car arrived in Las Vegas last week. The car, decorated to look like a can of Hansen Beverage Co.'s "Monster Energy" drink as part of an experiential advertising campaign, was first unveiled in Times Square on June 12.
The monorail is expected to begin operations in early 2004. The Las Vegas Monorail Co. will show off the monorail car at a news conference Tuesday. Officials will discuss marketing, sponsorship deals and the timetable for launching service on the first leg of the project.
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