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Las Vegas website begins booking reservations

Tuesday, March 7, 2000 | 10:37 a.m.

TravelSwitch.com, an online travel reservation company based in Las Vegas, has begun booking room reservations for the Las Vegas market.

The company, owned by a group of area investors, including Advanced Gaming Technology Inc., is operated by former Caesars Palace executives Dan Reichartz and Dan Scott.

The company is operating from two web addresses: travelswitch.com and 777lasvegas.com. They specialize in room reservations as well as information on airfare, entertainment, dining, special events, weddings and slot machine jackpots.

The site will offer a customer loyalty program called Club777 where members can redeem points for discounts on room reservations and merchandise.

The company will expand to include reservations for destinations worldwide later this quarter. Travelswitch operates as an affiliate of Hotelguide.com, a Meggen, Switzerland, hotel reservation company.

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